The GFunnel Methodology
Innovation and R&D Algorithm
The steps
- Identify the variable space. What is currently held open in the domain? Per Variable Principle: innovation lives at the boundary of held-open variables.
- Identify which Hermetic principle the current solution is violating. The violation is the location of innovation opportunity.
- Apply Layer I.G (Slime Mold). What prior paths have been attempted? What information do they contribute?
- Generate options without filtering. Per Gather step: hold every variable open. Filtering during ideation destroys completeness.
- Test each option against falsifiability. What would prove this option won’t work? Run the cheapest falsification first.
- Build the surviving options at minimum viable scale (MVP). Apply Process Density: enough complexity to handle real cases, not so much it’s brittle.
- Test in the real environment. Per Cause and Effect: laboratory results predict laboratory results. Field results predict field results.
- Integrate failures per Layer I.G. Failed prototypes are not waste — they are substrate for the next iteration.
- Document everything. Per Database step. Innovation undocumented is innovation lost.
- Iterate at higher baseline. Each cycle is informed by every prior path.
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From the GFunnel Methodology v5.1 by Cameron Garlick, licensed CC BY 4.0. Steps are reproduced word for word.