This article flips that narrative and gives you a pragmatic playbook. I’ll walk you through why saturated markets are often the best markets, how to expand your addressable market, and how an all-in-one business automation stack can accelerate your path from niche player to market mover. Along the way you’ll see how tactics like omnipresence, multi-channel content, outreach, paid media, and automation work together to capture far more than the 1% most entrepreneurs reach.