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Postalytics
Direct mail meets digital tracking
About
Postalytics enables marketers to create, send, and track physical direct mail campaigns with digital analytics.
Use cases in GFunnel
- Track postcard campaign ROI
- Send targeted letter campaigns
- Measure direct mail response rates
Automation ideas
- Auto-send follow-up mailers on leads
- Trigger postcards from CRM events
- Track mail opens with QR codes
Categories
MarketingAnalytics
Departments
Revenue GenerationStrategy & Analytics